International Door & Operator Industry

SEP-OCT 2017

Garage door industry magazine for garage door dealers, garage door manufacturers, garage door distributors, garage door installers, loading docks, garage door operators and openers, gates, and tools for the door industry.

Issue link: http://idoi.epubxp.com/i/866076

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SALES&MARKETING Does Your Website Have a WARNING Label On It? Having an out of date website is a sure way to deter visitors and ruin your standing with Google. ... by Brian Kraft and Alain Parcan / 32 Social Media There are many companies, especially small dealers, that aren't utilizing the services offered by social media. ... by Roger Hoke / 70 INDUSTRYNEWS Consumer Alert Videos Available to Inform Homeowners of Scams A series of videos created by a team of IDA and DASMA representatives has been completed and available for viewing. ... by Todd Thomas / 40 ASSOCIATIONNEWS 2018 IDAExpo ® Promises to be One for the Ages We have set a course to make this the biggest, greatest and most audacious IDAExpo in IDA history! ... / 44 SuperTech Day! A Decade of Celebrating Our Industry Member's Technicians SuperTech Day was once again celebrated across the globe. ... by Roger Hoke / 56 Networking via the Internet Thirty years ago, when I started in this industry, if you had a problem, you had to figure it out yourself. ... by Jim McGrath / 74 Reflections of the IGDOA Last year the second Affiliate member accepted by DODA, the Indiana Garage Door & Operator Association, ceased to exist. ... by Jane Treiber / 76 Young Professionals Network Creating Reasons for Employees to Stay Our industry's inability to evolve and adapt for our current staffing demands must be resolved. ... by Brenton Cheney / 78 IDAssurance Not All Insurance is Created Equal Just ask the installer who learned his residential project was not covered. ... by Andrew Stergiou / 81 IDEA News & Events Plan Now for IDAExpo ® 2018 Begin planning now! ... by Joseph Chisholm / 84 C O N T E N T S INDUSTRYFOCUS President's Commentary: The 2018 IDAExpo ® is One You Cannot Miss! We are going to have the greatest two days of education, followed by the grandest of two days of product showcasing in the history of our event. ... by Ed Hermanns / 8 DEALERS'CORNER IDA Conferences in Mexico Draw Enthusiastic Dealers! Educational conferences conducted in two Mexican cities drew substantial audiences to learn about consultative sales, and to network among themselves and IDA representatives. ... by Todd Thomas / 20 LEGAL&LEGISLATION Tech & Your Workforce The amazing resources of technology, telephone, e-mail, text, web, etc. come with legal and practical challenges for employers. ... by Brian J. Schoolman / 13 MANAGEMENT Gross Private Domestic Investment Correlation with Garage Door Demand Developing useful projections (forecasts) of demand for any product or commodity requires identification of the forces that influence that demand. ... by John Zoller & David Bowen / 23 The Top 10 Ways to Prepare Your Business for Sale Dealership owners need to undo harmful practices that will cause the business to sell for less that it's worth. ... by John Zoller & David Bowen / 47 TECHNICAL Garage Door Installation Tips When a door doesn't open properly, I spent 90 minutes to make it right, and acquired a life-long customer. ... by Roy Bardowell, III / 35 The Truth About Troubleshooting There is so much room in our industry for improvement it is mind-boggling. ... by Roy Bardowell / 35 V O L U M E 5 0 I S S U E 5 O C T O B E R 2 0 1 7 4 International Door & Operator Industry™

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