Garage door industry magazine for garage door dealers, garage door manufacturers, garage door distributors, garage door installers, loading docks, garage door operators and openers, gates, and tools for the door industry.
Issue link: https://idoi.epubxp.com/i/255259
70 International Door & Operator Industry™ By Jane Treiber, Membership Manager MS. IDA MAKES HER MAGAZINE DEBUT Perhaps you've seen her already – an attractive brunette wearing a short sleeved blue shirt with an IDA logo patch on the front? Her name, for the purpose of her important work with the International Door Association, is Ms. Ida. Since her introduction in April 2013, Ms. Ida has been appearing in various videos on the IDA website describing important member services, on Facebook, on Twitter, in blast emails about the 2014 IDAExpo™, and now in the ID&OI; magazine as the IDA spokesperson. Just recently, thanks to Industry sponsors, Ms. Ida's reach is going even further. IDA expresses its sincere gratitude to ABC Docks LLC, Clopay ® , and Sommer USA Inc., for the new Ms. Ida videos hitting the internet now. ABC Docks LLC worked with IDA to prepare a video on "Why You Should Be a Member of IDA." The video focuses on the top four reasons why a dealer would beneft from IDA membership. The video will greet nonmember dealer visitors on the IDA website and will be used frequently on other social media sites. Thanks to the generosity of ABC Docks LLC, there is one 70 International Door & Operator Industry™ version of the video which does not contain an ABC Docks LLC tagline, making it possible for other Industry members to link to the video on their websites. "The Importance of IDEA Door Dealer Accreditation" is another new video, thanks to Clopay's ® sponsorship. In this three and a half minute video, Ms. Ida explains what door dealer accreditation is and why it's important to the industry. She also describes the basic building blocks of the program and how IDEA Door Dealer Accreditation is a cost effective, proven method of differentiating your company in today's competitive business environment. This video will be used extensively on the IDEA and IDA websites, on social media sites, at the 2014 IDA Expo and in IDA Education videos. The third new video recently created, "Selecting a Door Dealer," was sponsored by Sommer USA Inc. Ms. Ida reviews fve checkpoints to assure that the consumer is selecting the right door dealer: Experience; Workmanship; Code and Regulatory Compliance; Insurance Coverage; and Financial Integrity. Similar to the other two videos, this Ms. Ida creation will on the IDA websites, social media sites and promoted to current IDA members to post on their websites. Want to see all the Ms. Ida videos? Go to www.vimeo.com/album/2420754 for the complete library. Sponsors: 1/24/14 10:55 AM